Northern Illinois University Rebranded Social Assets

Design Goals

Having previously worked for the student marketing department of NIU, this was a fun challenge to see what an update to the school’s current designs would look like. NIU is a school that loves to celebrate their students across their site, and this is reflected in the vibrant and lively imagery included in these examples. Focusing on playful professionalism, these assets capture the huskie pride of the school while high lighting student life on campus.

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