
Role:
Designer
Date:
June 2020
Design Goals
For this redesign, I wanted to stay true to the heart of the studio itself and create an updated rustic cowboy feel that was able to utilize the existing logo but gave the shop a much-needed update. I incorporated the color of Oxblood to give the website a refined yet alternative feel and included soft earth tones to balance out the colors on each page.
The pages have a stylized hero image that embodies the artistic feeling of the studio while also indicating what the page is about. I’ve broken the website into six distinct pages to help facilitate a better user experience and guide them directly towards the information and forms they are looking for.





